April is National Lawn Care Month. How are you going to blog about it? Here’s an idea: Use National Lawn Care Month to tell your local audience about your lawn or landscape company’s products and services. How? Through your blog, of course! This is the time of year when you should utilize your blog, Read More

8 Tips to Guide You When You Hire a Content Writer If you’re updating your lawn care or landscape website, you know that there is a lot to do to get it up and running. And it’s vital to that you know how to lead a writer and web designer to create content that’ll, Read More

5 Questions to Help You Get the Most Out of Your 2015 Marketing Plan It’s nearly the end of 2014. Can you believe it? Where did the year go? Things are probably winding down at your lawn care or landscape company’s office with finished projects and a sense of well-being from another successful growing, Read More

How to Get Inside Your Customers’ Heads to Meet Their Needs A few months ago, I met a marketing consultant who belongs to the same networking group that I do. He took a look at my tagline and essentially said—“The tagline should not be about you, but about your client. What you have here, Read More

What Your Clients Need to Know about Smart Irrigation Month

Happy June! The kids are almost out of school and it seems that everyone in the lawn care/landscape industries are busy back at work making residential and commercial properties look beautiful this season. There are three common questions that I hear from lawn care and landscape prospects before they decide to commit to a, Read More

3 Ways to Come Up with Landscape/Lawn Care/Outdoor Living Blogging Topics Are you running out of blog ideas? If you’ve been following this blog for the past 18 months, you’ll be able to pick out some recurrent themes: The importance of beefing up your landscape/lawn care/outdoor living website with compelling content. And not just, Read More

Okay, so you decided to hire a writer to blog about you, your work, and your landscape and lawn care services. You’ve learned that hiring a marketing writer doesn’t have to cost an arm and a leg. Smooth sailing, right? Well, don’t think that you’ve washed your hands from the project. You’re still the, Read More

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