"Your blog writing has enabled K-Rain to reach new customers that we had not reached before. K-Rain is a growing brand with little brand recognition. We have expanded into more homeowner stores like Home Depot and Lowes and it’s imperative we increase our brand recognition to move the product off the shelves. The blog content has attracted almost 90K new users in the last year. They engage in the content for almost a minute and have a low bounce rate. Increase the new visitor audience is important and aids us in our remarketing efforts."
Why I Partnered with Improve & Grow to Help Landscapers Get Quote-Ready Leads The landscaping industry is changing fast. Costs are rising. Leads are slowing. And that “good enough” marketing strategy you’ve been piecing together with referrals, Angi, or DIY social posts? It’s not enough anymore. If you’re a landscape company owner trying to, Read More
The landscaping industry has got solid roots and is growing all of the time. For landscapers, this can be an exciting time as new opportunities and trends emerge, providing them with more business and more chances to do this fulfilling work.
Specifically related to lawn care, adding to Ben's recommendation, I really like Wendy Komanchek. In addition to using her to work with some of our own clients, she's written for, well, just about everyone. https://www.linkedin.com/in/landscapewriter. We're seeing fresh content and blogging having the biggest single impact on rankings and the demand for it has been a hockey stick over the last year, which is why we brought in Wendy to help cover the increase. For a variety of reasons, I don't typically outsource our own client work, however she's been the one I would readily use and recommend.
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