You’ve taken the plunge and either designed your own website or hired a company to build a site for your landscaping business. You’ve recognized that having a website is vital to your marketing plan. Great! But there are some common pitfalls landscapers make that can keep your website from bringing you business. Here are, Read More
Check out this infograph of popular plants for arbors, pergolas and other outdoor structures. Urban Exteriors is from Australia–you can learn more on their website.
Over the next several months, I’m going to provide interviews, infographics and other media by some of the best in the landscape industry. These folks either do the marketing for their own companies or they’re consultants that help landscape companies grow and become more profitable. Steven Cohen, founder of GreenMark Consulting Group is, Read More
Excellent marketing advice by Gabriel Faucher Being an owner of a construction company can be quite a challenge. From getting your business’ name known to staying in the competition, there will be moments that you want to give up. Fortunately, your dreams are not over yet, having some successful construction companies is, Read More
Even though I focus mostly on blogs and online marketing, it’s refreshing to get out from behind my laptop and see how actual lawn and landscape companies run their marketing campaigns. CE Pontz Sons Inc. is located in Lancaster, Pa. They’ve been in business for many years—starting back in 1934. Since that time,, Read More
Do you make sure that there’s a CTA at the end of all your online marketing communications? Do you know what a CTA is and why it’s so important? The Anatomy of a CTA A CTA stands for “Call to Action.” It’s a sentence or two that you plug in at the end of, Read More
The Landscape Writer ~ Copywriting Exclusively for the Lawn & Landscape Industries Over the past three years, I’ve spent a lot of time sharing my blog ideas with residential lawn and landscape companies. Now, I’m turning my attention to you in commercial lawn and landscaping. Why do commercial landscape companies need a blog, Read More
To help you celebrate National Lawn Care month, I came up with 3 (and more) blog ideas for you. This is the time of year when you need to utilize your blog and other social media outlets to tell the world—or at least your local audience—what you do as a lawn and landscape maintenance company;, Read More
My newest blog in TURF gives you 10, yes 10, free blog ideas to help you celebrate National Lawn Care Month. Help your readers to understand the importance of lawns and good lawn management practices. Even offer a 10% coupon off for all mowing during the rest of April. Read more, http://goo.gl/HFIHt6.
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